DIGITAL

MARKETING

SPECIALIST

Let’s talk about B2B marketing, Lead Generation, Sustainability
and HubSpot CRM Automation!

Portfolio
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My Recent Experience

Marketing Specialist

Prosaris, Halifax CA (March 2023 – 2024)

My Role

  • Industrial Branding and Positioning (Digital Marketing) 
  • E-commerce Management – Shopify
  • Web Development and Management: Shopify CMS, HubSpot CMS, Sharepoint
  • Email Marketing: Apollo.io and HubSpot
  • CRM Admin and Marketing Automations: HubSpot (Certified 2023, 2024)
  • Design and Content Generation: Adobe Suite, Canva, and 
  • Lead Generation: LinkedIn Campaign Manager, Google Ads and Trade Shows
  • Content Management and Reporting: HubSpot and Google Analytics

Highlights

  • 300% increase in LinkedIn followers.
  • Increased organic relevant website traffic by 250%.
  • Increase in Avg.engagement time on website through relevant articles and videos. Up to 90,000 views on demo reels.
  • Implementation and training of Customer Success and Customer Support teams and workflows.
  • Increased North American distribution channels while expanding to Europe, Asia and South America.
  • Design and implementation of Marketing and Sales support portal for distribution partners to get associated updated collaterals.

Other Experiences

2020-2021

Marketing and Business Development Manager

 
Digital Marketing Strategy
Content Generation
Lead Generation
PR Campaign
Proposal for developments
Initiatives for Online payments
2019

Corporate Accounts Manager

Lead Management and Nurturing
Accounts/ Client management
CRM Management (ZOHO)
E-mail marketing (Mail Chimp)
Lead Generation
Design (Sales Collateral)
Sales Cycles and Reporting

2017-2018

Graphic Designer

 

Web Design and SEO
Branding
Graphic Design
Photography
Social Media Marketing
Print and production
Content Generation

Projects

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