Marketing Proposal for Dalhousie University – December 2022

– Detailed analysis of current Social media statistics, best practices, SEO and analytics of Dalhousie University Social Media Pages.

– Analysis of primary and secondary target groups.

– Recommendations based on current strategic goals of positive brand awareness and improving recruitment.

The purpose of the proposal was to showcase a detailed social media analysis and overview of Dalhousie University’s Social Media channels as well as portray my analytical and strategic skills, knowledge of best practices, SEO skills, comparative analysis and presentation skills.